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| domain | baymard.com |
| summary | Here's a summary of the Baymard Institute website content: Baymard Institute is a research-driven UX consultancy specializing in e-commerce. They offer a range of services and resources focused on improving the user experience for online retail and related industries. Key Offerings: * Research & Insights: 200,000 hours of UX research, including over 700 UX guidelines and 18,000 structured design examples. * UX Audit Service: Provides in-depth analysis of websites to identify UX opportunities. * UX-Ray 2.0 (Beta): An AI-powered tool to identify major UX issues. * UX-Query: An AI-powered UX research assistant. * Figma Plugin: Integrates UX best practices directly into Figma workflows. * Personalized Research: Custom UX research projects tailored to specific client needs. * Training & Certification: Offers UX training courses and a UX certification program. Industries Served: Baymard serves a diverse range of industries including Apparel & Accessories, Electronics, Food Delivery, Travel & Accommodation, SaaS, B2B, and more. They cover a broad spectrum of product categories from B2C retail to specialized B2B sectors. Resources: * Free Content: 400+ free UX articles, benchmarks of 320 top sites, and annotated design examples. * Benchmarks: Provides comparative UX performance data across various industries. Overall Mission: The Baymard Institute aims to provide actionable, industry-specific UX insights to help businesses make best-in-class design decisions and optimize their user experience to drive revenue and improve conversion rates. |
| title | Access 150,000+ Hours of UX Research & Insights – Baymard Institute |
| description | Empower your digital team with instant access to industry-specific UX insights. Improve ROI on your projects and increase confidence in decisions. |
| keywords | research, audit, have, team, insights, design, manager, best, usability, work, product, industry, user, great, chevron, down, examples |
| upstreams | smashingmagazine.com |
| downstreams | |
| nslookup | A 172.67.68.54, A 104.26.12.127, A 104.26.13.127 |
| created | 2024-12-01 |
| updated | 2026-02-02 |
| summarized | 2026-02-03 |
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