Summary

The Broker Innovation Lab recognizes and celebrates brokers and related stakeholders adapting to the evolving benefits market for future success. Its resources cover a broad range of topics including: benefits sales strategies, enrollment, practice management, compliance, HR technology, wellness, retirement planning, and legal considerations. Recent coverage includes updates on healthcare reform (specifically CVS Health’s response to PBM mandates and ICHRA coverage), retirement regulation (Social Security COLA estimates), practice management trends (AI readiness in health systems), and various industry developments such as Amazon Pharmacy’s expansion and Sun Life’s rate adjustments.

Title

BenefitsPRO: Employee Benefits News, Trends & Sales Tips | BenefitsPRO

Description

BenefitsPRO.com is the leading source of employee benefits news, trends, opinions, and sales tips for benefit brokers, managers, and retirement advisors.

Keywords

benefits, health, coverage, broker, expo, care, advisor, retirement, sales, more, make, regulation, cost, will, pharmacy, transparency, employees

NS Lookup

A 104.18.23.91, A 104.18.22.91

Dates

Created 2026-02-15

Updated 2026-02-15

Summarized 2026-03-18