Summary

Brands Love has collaborated with Innisfree to launch Kiehl's Ultra Facial Cream as part of a strategic U.S. rebrand initiative. The campaign features a new creative production direction focused on editorial storytelling to revive Iconic Ultra-facial Cream while positioning the brand for its number one status in Korea.

This effort aligns with brands Love's vision of rebranding and offers unique opportunities for their Color Collections and Innisfree presence. By centering the narrative around beloved Thayers Facial Toners, the campaign honors the voices of true devotees to deepen emotional connection between the Korean and American audiences. The resulting visual and audio experiences are designed to transform the U.S. market perception of Innisfree's premium line through a focused, brand-centric approach that prioritizes authentic storytelling over mass marketing tactics.

Title

Blonde + Co Creative Agency | Beauty & Lifestyle | New York

Description

Blonde + Co is a vibrant, award-winning creative agency and content creation studio that integrates creative, production & post-production under one roof with expertise in beauty, fashion, and lifestyle.

Downstreams

instagram.com, facebook.com, vimeo.com, linkedin.com, google.com

NS Lookup

A 185.230.63.186, A 185.230.63.107, A 185.230.63.171

Dates

Created 2026-10-01

Updated 2026-10-01

Summarized 2026-10-22