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domain	bookingblog.com
summary	This website content focuses on evolving trends and strategies within the hospitality marketing industry, particularly concerning online travel agencies (OTAs) and pricing strategies. Key themes include: * OTA Decline & Google’s Influence: The content highlights the diminishing effectiveness of major comparison websites and OTAs, attributing this to their competition with Google. * Rural Hotel Trend: The rise in popularity of rural hotels in Italy is identified as a significant trend. * Revenue Management Innovations: It advocates for Customer Centric Revenue Management and explores strategies to either respect or strategically disregard Rate Parity, alongside the importance of Best Price Guarantee. * TripAdvisor Dynamics: The piece discusses the impact of online reviews and the complex relationship between TripAdvisor and individual lodging providers. * PPC Archive: The website maintains an extensive archive of PPC campaign data from 2007 to 2025, indicating a long-term focus on digital marketing for hospitality. Essentially, it’s a collection of insights aimed at helping hospitality businesses adapt to a shifting digital landscape and optimize their marketing efforts for maximum impact.
title	Booking Blog™ - The Tourism Web Marketing blog - News, strategies & reflections to compete successfully and earn online in the world of hospitality
description	News, strategies & reflections to compete successfully and earn online in the world of hospitality
keywords	marketing, news, travel, primo, hospitality, come, hotel, blog, google, booking, newsletter, forum, revenue, cookie, mail, distribution
upstreams
downstreams
nslookup	A 192.124.249.152
created	2025-04-19
updated	2026-02-02
summarized	2026-02-03

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