Summary

TOMRA started its lead management journey in late 2017 following a review of several lead capture companies. The team began by testing GoCapture during various trade shows in the U.S. and Europe. This approach allowed them to gather valuable data before committing to long-term strategies. The experience proved beneficial for their future sales initiatives. The results show that this new digital tool significantly improved how their teams captured leads more efficiently.

Title

Event Lead Management - Marketing Automation - Website Visitor Tracking

Description

Lead Liaison provides marketing automation and lead management solutions including lead scoring, lead nurturing, lead distribution and lead tracking.

Keywords

marketing, sales, lead, automation, support, more, website, capture, platform, management, tracking, https, liaison, contact, solutions, visitor, services

Categories

Technology

NS Lookup

A 100.52.108.105, A 18.209.235.90, A 34.196.99.220, A 100.60.169.11

Dates

Created 2026-03-07

Updated 2026-04-15

Summarized 2026-04-17