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| domain | thinkbox.tv |
| summary | Thinkbox is a marketing body focused on commercial TV advertising in the UK. The website provides resources and insights covering various aspects of TV advertising, including: * Getting on TV: Offering guidance on different advertising methods like spot advertising, BVOD (Broadcast Video on Demand), sponsorship, and advanced TV. * TV Advertising Basics: Explaining concepts such as reach, frequency, flighting, and targeting. * Measurement & Analysis: Providing research, charts, and tools like the Media Mix Navigator to assess campaign effectiveness and ROI. * Accessibility: Addressing accessible TV advertising practices and sustainability efforts. * Creative & Effectiveness: Exploring creative drivers, attention, and the impact of advertising on consumer behavior. * Training & Resources: Offering training courses and tools, including Barb data and audience profiles. The content emphasizes the continued importance of TV advertising for business growth, highlighting its effectiveness and providing strategies for planning and executing successful campaigns. |
| title | Home | Thinkbox |
| description | Thinkbox is the marketing body for commercial TV in the UK. We exist to help brands get the best out of today’s TV in all its forms. |
| keywords | advertising, media, navigator, effectiveness, training, content, reach, report, getting, marketing, research, back, business, charts, profit, ability, case |
| upstreams | skymedia.co.uk, skymedia.ie |
| downstreams | twitter.com, linkedin.com, bsky.app |
| nslookup | A 35.157.26.135, A 63.176.8.218 |
| created | 2024-02-14 |
| updated | 2026-01-27 |
| summarized | 2026-01-31 |
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